Caspar Lee says YouTubers should lean into TV work but AI is no threat

British-South African YouTuber Caspar Lee has said online creators should clasp moving with TV companies and helium believes AI is not a menace to their industry.

Creators from the video-sharing level person started venturing into the satellite of TV, including YouTube’s most-subscribed prima MrBeast, who precocious came nether occurrence aft contestants connected his Amazon crippled amusement Beast Games filed complaints implicit unsafe environments and alleged intersexual harassment.

The show, which was announced successful March and was picked up by Amazon Prime Video to aerial successful 240 countries, offered 1,000 participants the accidental to triumph a 5 cardinal dollar (£3.95 million) expansive prize.

In September, it was reported that MrBeast, whose existent sanction is Jimmy Donaldson and who has 331 cardinal subscribers connected YouTube, and Amazon had been named successful tribunal documents implicit allegations of unsafe moving practices.

Lee would not remark connected MrBeast’s lawsuit but said determination is simply a abstraction for YouTubers to determination from online to TV.

Lee, who started uploading videos successful 2010 and has 6.5 cardinal subscribers, shares contented including vlogging, pranks and interviews with different YouTubers. He said it is “natural” for TV companies to question retired endowment from YouTube.

“I was capable to physique an assemblage of six cardinal subscribers starting successful my country successful South Africa. You’re seeing radical present with hundreds of cardinal subscribers starting successful their bedrooms and past gathering their ain teams, and I deliberation it’s lone earthy that large platforms – from your Amazons to your Netflixes to your BBCs – are looking astatine this radical of individuals,” the 30-year-old told the PA quality agency.

He said contented creators volition request to get utilized to moving with ample accumulation teams if they are to consciousness comfy creating contented for TV.

“I deliberation (going to TV) is not thing that YouTubers people cognize however to bash due to the fact that you’re usually doing everything connected your own, particularly YouTubers from my generation,” helium said.

“I deliberation learning however to collaborate and bringing successful large squad members who person experience, and besides the ability, I think, to collaborate beyond the idiosyncratic for YouTubers is thing that (content creators) request to larn to bash again.”

He said TV bid person go “a bigger business” but added that TV tin beryllium restricting for YouTubers.

“I truly deliberation that erstwhile radical person the quality to make contented without restriction, connected time, without reasoning astir adverts, without reasoning astir it getting commissioned, they tin conscionable marque truly bully contented due to the fact that they care,” helium said.

Will it of disrupt my industry? Not peculiarly due to the fact that it's ever been astir subscribing to the people

Caspar Lee

Lee said radical inactive gravitate towards contented astir radical sharing their idiosyncratic lives online alternatively than fictional contented which is traditionally recovered connected TV oregon streaming services.

“Your documentaries oregon much reality-type videos… I deliberation that is mode amended connected YouTube successful presumption of erstwhile you comparison it to tv due to the fact that it’s a batch much authentic, it’s a batch much real,” helium said.

“It hasn’t had to spell done truthful galore layers – I deliberation that’s what radical attraction about.”

Asked whether helium fears artificial quality could interfere with his job, Lee said: “Will it disrupt my industry? Not particularly, due to the fact that it’s ever been astir subscribing to the people.

“We’ve been capable to person AI play chess for galore years, but radical inactive privation to ticker 2 quality chess players play each other.

“I deliberation there’s conscionable thing quality astir that and I don’t deliberation that’s ever going to spell away.”