Chiefs president responds to claims Taylor Swift and Travis Kelce dating is 'a marketing strategy'

Is it truthful hard to judge Travis Kelce and Taylor Swift genuinely bask each other's company?

That appears to beryllium the lawsuit arsenic Kansas City Chiefs president Mark Donovan was again enactment successful the presumption of denying rumors the relationship is much of a selling strategy than a existent romance.

'I'd emotion to accidental that it was a selling strategy, but it is an authentic relationship, and we're blessed to person it,' Donovan told CNBC's Squawk Box.

Not lone is it a existent romance, Donovan explained, but by extension, Swift is present a existent Chiefs fan.

'It's been thing but bully for us,' the three-time Super Bow-winning enforcement continued. 'I deliberation the champion happening I tin accidental astir the full narration and the interaction it's had connected america is: Taylor Swift is an authentic subordinate of the Kansas City Chiefs kingdom. She is an authentic fan, and that matters to our fans and our fanbase, and it matters to america and we effort to respect that.'

The cardinal connection for Donovan is 'respect,' which is wherefore you won't spot overmuch of Swift connected the scoreboard oregon perceive her euphony connected the loudspeakers astatine Arrowhead Stadium. 

As Donovan explained earlier this year, the Chiefs are 'not trying to capitalize connected this.'

'We're trying to observe it, but it's not astir doing excessively overmuch oregon showing her each touchdown oregon thing similar that,' helium said.

For those surviving successful the extracurricular our star system's asteroid belt, Kelce's narration with Swift helped to exposure the NFL to hoards of caller fans portion the Chiefs choky extremity grew into a media darling and highly paid spokesman.

Apex Marketing Group reported successful January that Swift's regular appearances astatine Chiefs games helped to boost the NFL's 'brand value' by an estimated $331.5 million.

Inevitably, fans began theorizing the Kelce-Swift national was sheer capitalism if not immoderate benignant of government-engineered psyop designed to propulsion a governmental agenda.

'The NFL is wholly RIGGED for the Kansas City Chiefs, Taylor Swift, Mr. Pfizer (Travis Kelce),' a pro-Donald Trump broadcaster Mike Crispi wrote connected X successful January.

Crispi claimed the alleged strategy was designed 'to dispersed DEMOCRAT PROPAGANDA.'

He continued by throwing retired a fewer predictions: 'Calling it now: KC wins, goes to Super Bowl, Swift comes retired astatine the halftime amusement and ''endorses'' Joe Biden with Kelce astatine midfield.'

Crispi ended his station by penning that it's 'all been an op since time one.'

Psyop oregon not, the 9-1 Chiefs volition sojourn Charlotte this Sunday to instrumentality connected the 3-7 Carolina Panthers.