Eva Mendes slams Kellogg's over cancer-causing ingredients in its children's cereals

Eva Mendes has demanded the removal of 'harmful' nutrient dyes successful fashionable children's cereals.

The 50-year-old histrion took to Instagram last week to pass astir artificial dyes successful Kellogg's cereals similar Froot Loops.

Dyes specified arsenic reddish 40 and yellowish 5 person been banned successful respective European countries for their links to hyperactivity and cancer but proceed to persist successful US versions.

The marque promised to region artificial colors and ingredients from each of its cereals astir a decennary agone by 2018 but has yet to present connected that promise.

Mendes, who shares 2 daughters with hubby Ryan Gosling, called connected Kellogg's to region these dyes and urged her 6.6million followers to articulation a 'peaceful march to Kellogg's HQ.'

That protestation took spot Tuesday extracurricular of the cereal giant's Michigan headquarters, wherever dozens of activists delivered a petition with astir 400,000 signatures.

Mendes wrote connected Instagram: 'I grew up connected cereal. I inactive emotion it but I won't devour @kelloggsus anymore aft I recovered retired that truthful galore of the ingredients they usage present successful the US are BANNED successful different countries.

'Why? Because they’re harmful for children.'

Mendes compared the nutrition labels of Froot Loops successful the US and Canada.

The American assortment contains reddish 40, yellowish 5, bluish 1, yellowish 6, and butylated hydroxytoluene (BHT), which person been linked to wellness problems successful children.

Canadian Froot Loops replaced these dyes with concentrated blueberry, carrot, and watermelon juices.  

In a statement, Kellogg's said: 'Our products – and the ingredients we usage to marque them – are compliant with each applicable applicable laws and regulations.'

'We stay committed to transparently labeling our ingredients truthful consumers tin easy marque choices astir the nutrient they purchase.' 

The institution besides claims that 85 percent of its cereals bash not incorporate colors from artificial sources.  

Red 40, yellows 5 and 6, and bluish 1 are dyes utilized to springiness cereals and different processed foods their agleam colors.  

They person been theorized to exacerbate attentional problems successful children, starring EU regulators to mandate that merchandise makers accidental dyes could origin ‘an adverse effect connected enactment and attraction successful children.’ 

A 2021 report from California's Environmental Protection Agency besides linked artificial dyes to "hyperactivity and different neurobehavioral problems" successful immoderate children, peculiarly those with ADHD oregon different existing behavioral disorders. 

Red 40 arsenic good arsenic Yellow 5, and Yellow 6 besides incorporate benzidene, a quality and carnal carcinogen permitted successful debased levels. 

According to the FDA, ingestion of escaped benzidine raises the crab hazard to conscionable nether the ‘concern’ threshold, oregon 1 crab successful 1 cardinal people.

BHT, meanwhile, is an additive utilized to support nutrient fresh. It besides whitethorn beryllium recovered successful quality products similar articulator glosses and lotions, arsenic good arsenic chewing gum.   

The probe connected BHT is mixed, though immoderate studies person suggested that it semipermanent vulnerability origin liver and thyroid issues successful mice by disrupting hormones. 

Several states person made steps to prohibition oregon restrict these additives. Earlier this year, California became the archetypal state to prohibition schools from serving foods containing reddish 40, yellowish 5, yellowish 6, bluish 1, bluish 6, and greenish 3. 

In March, New York authorities officials called for the removal of reddish dye No. 3, propylparaben, brominated rootlike lipid (BVO), potassium bromate, titanium dioxide, azodicarbonamide, and BHA.