Huge MSNBC shake-up that has Morning Joe hosts worried about losing their penthouse: 'We could be fired tomorrow'

Morning Joe hosts Joe Scarborough and Mika Brzezinski faced an awkward broadcast successful the aftermath of a bombshell study claiming Comcast is acceptable to spin-off its cablegram channels, including their leader MSNBC. 

The hosts brought up the quality aft the Wall Street Journal reported Comcast volition merchandise a swathe of its NBCUniversal cablegram TV networks, arsenic Scarborough joked that it would mean his woman needs to 'give up her penthouse.' 

'When this happens, you ne'er cognize what's going to happen,' Scarborough said. 

As helium tried to downplay the move, Scarborough said his amusement 'could each beryllium fired a twelvemonth from now', to which Mika chimed in: 'Or tomorrow.' 

While she was joking, the remark was telling implicit the information MSNBC's apical endowment find themselves successful - which notably comes aft the web suffered dire ratings successful predetermination season. 

Comcast's determination to rotation disconnected its NBCUniversal networks would person been a staggering determination years ago, with its fleet of channels antecedently among the company's astir profitable assets. 

But the determination volition spot channels including MSNBC, USA, Oxygen, E!, and Golf Channel branched disconnected onto a abstracted entity - and abstracted equilibrium sheet. 

Comcast executives said that they volition not rotation disconnected each channels, and volition support Bravo, the Peacock streaming work and the NBC broadcast web nether the genitor company. 

But by shedding its costly networks, Comcast is hedging its bets that it tin grow its movie workplace and taxable parkland industries without being dragged down by the struggles of accepted tv news. 

According to the WSJ's reporting, which broke the story, the caller cablegram venture will person an 'ownership operation that mirrors Comcast's', but 'would apt request greater standard to thrive.' 

This appeared to beryllium connected the minds of Morning Joe's sheet connected Wednesday, arsenic the hosts poked amusive astatine the determination portion intelligibly knowing it whitethorn drastically change MSNBC. 

Scarborough said: 'The large interest that stockholders close present connected Wall Street are wondering about, earlier they determine what to bash with Comcast shares, is whether Mika is going to person to springiness up her penthouse.' 

'Now, now,' Brzezinski responded. 

'I volition accidental truly rapidly connected this, you know, Drudge astatine the apical said, similar 'News melts down!' each this different stuff,' Scarborough added, downplaying the impact. 

'I mean, I could beryllium wholly wrong: we could each beryllium fired a twelvemonth from now. When this happens, you ne'er cognize what's going to happen.' 

He said that Comcast's drastic determination mirrors moves taken by its rivals successful caller years, by 'spinning disconnected the cablegram channels, which 7 years agone were making a ton of money, present they've got to fig retired however to marque them profitable.' 

Scarborough pointed to Disney arsenic an illustration of however to 'make streaming profitable', alongside Peacock's 'extraordinary occurrence successful the Olympics.' 

While helium struggled to explicate what Comcast consolidating its channels unneurotic would mean for his future, Scarborough concluded that the institution volition beryllium 'in a overmuch amended presumption to scale' aft making the decision. 

It besides comes astatine a delicate clip for the Morning Joe anchors aft it was revealed that Joe and Mika visited Donald Trump astatine Mar-a-Lago, sparking fury among the wide show's unit and viewers. 

The announcement this week from Comcast is indicative of the important changes the media manufacture has been deed with successful caller years, which has besides seen a swathe of outlets forced to downsize their unit numbers. 

This month, this besides led CNN to reportedly motorboat plans to axe immoderate of its high-paid staff aft the web besides suffered dismal predetermination ratings.  

When Comcast bought NBCUniversal successful 2011, the cablegram networks generated immense profits, and successful the past 12 months they brought successful astir $7 cardinal successful revenue. 

Dwindling viewership successful favour of streaming forced the move, and Comcast's caller task is reportedly expected to instrumentality astir a twelvemonth to complete. 

Although it volition person 'an ownership operation that mirrors Comcast's', Comcast Chairman and CEO Brian Roberts volition not beryllium connected the committee of the caller venture. 

Instead, the caller CEO volition beryllium Mark Lazarus, presently the Chairman of NBCUniversal's media group, portion the CFO volition beryllium Anand Kini, the existent CFO of NBCUniversal.