JERMAINE Jenas’ woman Ellie described the past 3 months arsenic “incredibly difficult” arsenic she appeared successful nationalist for the archetypal clip since helium was sacked by the BBC.
Former Match Of The Day presenter Jermaine, 41, issued a public apology to Ellie, the parent of 3 of his children, successful The Sun successful August aft helium was dismissed for sending inappropriate messages to women helium worked with.
Ellie appeared astatine the launch of her idiosyncratic attraction marque Preppy contiguous without her wedding ring.
She created Preppy, a specializer scope for children and teens, with her concern spouse Steph Leggit.
Ellie said: “It has been an incredibly hard and hard clip for myself and my family.
“My lone absorption has been connected our children and gathering my marque Preppy.
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“Now I conscionable privation to determination forward.
“Naturally this has been hard for maine but my lone interest has been our children and that volition not change.”
Speaking astatine the motorboat successful London, Ellie added: “I person been moving connected this marque for 3 years and it is thing I americium incredibly arrogant of.”
Ellie, who was joined by 2 of the couple’s 3 children astatine the motorboat successful Battersea, said she did not privation to sermon their 13-year-marriage but said Jermaine had been supportive of her determination to make the brand.
She said: “Jermaine is excited for the concern and what it holds for maine successful the future.
“He has been supportive of maine successful this respect and arsenic a moving mum.”
Ellie, who has ne'er courted publicity and has been joined to Jermaine since June 2011, launched Preppy with Steph.
Jermaine Jenas says helium regrets 'cheating' & is unsure if woman volition forgive him
The brace pushed up with the motorboat of their website, with discussions with large retailers to banal their brands from the New Year.
Ellie said: “When I had my youngest lad Jacob, who is present three, I wanted to bring retired immoderate benignant of skincare for kids.
“And with Steph’s inheritance successful buying and retail for companies including Boots and Tesco we teamed up.
“We realised nary 1 was making products for older children and much often than not they bargain mine.
“We’ve started with self-care because, for example, determination is nary deodorant for kids. And shower-time tin beryllium rather boring.
“My kids emotion it. They’ve been similar the guinea pigs for each brand.
“Like connected time one, each clip thing comes location they’re trying it connected and past we’ve been tweaking similar the formulas, this, that.
“Our girl thought up the sanction Preppy.
“You know, connected TikTok it’s similar hashtag Preppy – it’s go a cult phrase.
“Like kids and teens privation to bash similar their country Preppy, their skincare Preppy.
On TikTok, hashtag Preppy has got implicit 1 cardinal views.
“We really weren't definite if we were going to get the sanction either, but erstwhile we trademarked it, we got it.
“We had different sanction earlier that and present we’re like, ‘Thank God we didn’t usage that. It was not right.”
At the motorboat of Preppy, Ellie was joined by her concern spouse Steph to present the products they person cautiously worked connected for the past 3 years.
The brace met done their husbands and started enactment connected the products aft the commencement of Ellie’s youngest son.
It has been an incredibly hard and hard clip for myself and my family.
There are 15 products successful the archetypal driblet of the range, which went unrecorded today online.
Tomorrow the products – which includes assemblage and bath wash, deodorant, jelly lavation and ablution whip, volition look connected a TikTok shop earlier being rolled retired nationwide adjacent year.
Ellie added: “Preppy launched connected our website contiguous and we’re talking to retailers.
“We are hoping that it’ll beryllium successful stores nationwide successful the New Year.
“Preppy has been our babe for 3 years.
“This has been keeping maine engaged excessively arsenic each the children are astatine schoolhouse now.
“It’s clip now, the kids, I’m like, ‘You’ve had maine for years’.
“Before I could spell to everything but present I americium juggling the children and meetings.
“It’s conscionable superb and I’m enjoying it.”
The Sun archetypal revealed how Jermaine had been dismissed from the BBC implicit his behaviour successful March.
He was sacked connected a Zoom telephone with BBC bosses who work retired messages he had sent to women astatine BBC Sport and The One Show which were deemed inappropriate.
Jermaine said: “I was successful daze astatine the time, determination was a batch to process.
“But I’m the joined one, I’m astatine fault.
“The overriding panic by a mile was that I could suffer my family.
“There’s thing successful maine that’s praying determination is immoderate level of mercy oregon knowing of the information we’re quality beings and we each marque mistakes, immoderate bigger than others and excavation is simply a large mistake.”
He went connected to accidental of his wife: “Ellie is perfectly raging.
“She’s human.
“When I spot her now, she is conscionable making definite the children are okay.”
Jermaine insisted helium had done thing amerciable and said his actions had been unwise.
He went connected to apologise if helium made the women helium had messaged consciousness uncomfortable.