WHEN Princess Andre was calved to popular civilization royalty Katie Price and Peter Andre successful 2007, everyone was wondering if she’d travel successful her mum oregon dad’s vocation footsteps.
Fast guardant to now, the reply is neither. Instead, the 17-year-old is crafting retired a unique vocation for herself connected societal media and really drafting inspiration from extracurricular of the family.
The teen influencer has a whopping 733,000 followers connected Instagram, and is often regarded arsenic a “real beingness princess by fans”. The clue's successful the name, we guess.
Some supporters person besides compared her to influencer royalty, Molly-Mae Hague, 25.
The symmetry betwixt some girls stretches beyond their looks, though - and it’s apt Princess has studied Molly-Mae’s spectacular emergence to fame.
Mum-of-one Molly-Mae starred successful the 5th bid of the ITV2 dating world tv amusement Love Island backmost successful 2018.
Since then, she’s go Britain’s astir recognisable influencer with 8.3 cardinal Instagram followers and an estimated nett worthy of £6 million.
Her ascent from world prima to British Vogue interviewee is simply a way that Princess tin easy replicate, experts believe.
“Princess has parents who are commercially alert and person been successful the nationalist oculus since they were young,” Pam Lyddon, publicist astatine Bright Star Digital, tells Fabulous.
“I fishy they person fixed her large proposal and looked to Molly-Mae for inspiration.”
And portion astir influencers don’t person a large program and alternatively effort to cram arsenic galore deals successful arsenic possible, Pam believes that “it’s evident that Princess has a wide vision”.
This imaginativeness is expected to assistance her execute her extremity of having £1 cardinal successful the slope by property 20, thing which she revealed arsenic our screen prima successful October.
Peter Andre arsenic helium opens up astir beingness arsenic a household of 5 and Junior and Princess connected euphony and modelling
“She’s successful this for the agelong run,” Pam says. “And erstwhile the clip is right, I’m definite she’ll commencement to grow elsewhere to summation her profile.”
Molly-Mae was candid astir her “game plan” aft leaving the iconic ITV villa successful summertime 2018.
So, it's apt Princess is adapting that strategy to unafraid herself arsenic influencer royalty too- and there's 5 evident steps that experts person pointed out.
1: Going Au Naturel
Molly-Mae executed a dermal and articulator filler U-turn successful 2020 erstwhile she decided to get everything dissolved aft being trolled for looking similar an “Xbox controller” and being facially “warped”.
Now, the mum-of-one is proudly much earthy successful her quality aft admitting to “making that galore mistakes erstwhile she was younger” erstwhile it came to aesthetic tweakments.
Princess isn’t anti-filler per se, but it’s not thing she ever plans to experimentation with - a acold outcry from her mum and much successful keeping with Molly-Mae’s existent stance.
Katie has said successful the past she reckons her 17 boob jobs and everything other successful betwixt - including look lifts, fillers, fox oculus threads and much - has enactment Princess disconnected going nether the weapon for life.
What has Katie said astir Princess getting surgery?
MUM-of-five Katie Price has antecedently said it is "normal
"Princess doesn't privation immoderate country and she doesn't request it either," Katie told OK! Magazine.
"I cognize radical accidental I didn't request it, but I'm successful my forties and I privation it and I'll bash it.
"[Princess] has seen maine person capable done to enactment her off.
"Surgery is conscionable the norm for my kids, the magnitude of times they've seen their mum get it.
"If I haven't enactment them off, past I don't cognize what will!"
“I deliberation it’s important, particularly for the younger procreation connected societal media, to clasp earthy beauty,” Princess told Fabulous.
“I don’t alteration my sentiment of idiosyncratic if they take to person surgery.
“Yes, I bash cognize radical who privation to bash that, but it’s conscionable not thing I privation to do.”
According to PR adept Luana, refusing botox and fillers is simply a large determination for Princess’ influencer vocation arsenic it’s thing that helped catapult Molly-Mae’s popularity.
“Challenging unrealistic standards and promoting aforesaid acceptance volition beryllium a victor among her people audience,” she predicts.
“They whitethorn payment from the encouragement to clasp and emotion their earthy features without feeling unit to conform to a circumstantial look.”
2: Brand Partnerships
Molly-Mae was fast fashion marque PrettyLittleThing’s halfway marque ambassador aft leaving Love Island.
She was past infamously promoted to Creative Director successful August 2021, earlier stepping down from the presumption successful June 2023 to absorption connected being a mum.
Interestingly, Princess has been gathering a narration with the Manchester-based marque since April 2023.
The teen has been invited to a fig of its star-studded events, shopped successful its Los Angeles showroom and promoted outfits from the marque connected societal media.
But 1 PR adept has issued her a informing for "mimicking" Molly-Mae’s fame strategy to a T.
When looking astatine her program to spouse with PrettyLittleThing, Princess needs to see partnerships with those who lucifer her marque values,” comments Luana Ribeira, laminitis of Dauntless PR.
“She needs to enactment retired who is simply a acceptable audience-wise alternatively than conscionable mimicking what Molly-Mae did.”
3: Style Stealing
Molly-Mae is simply a self-confessed cosy girl.
Her Instagram grid comes to beingness successful autumn and winter, with the mum-of-one holding an unparalleled quality to merchantability retired immoderate overgarment connected the precocious street.
She’s famed for posing successful Uggs, dark-toned loungewear sets, tracksuits and oversized scarves.
A speedy glimpse astatine Princess’ grid this wintertime proves that her manner sensation leans into the Molly-Mae hype.
Earlier this week, the teen beamed astir “cosy season” arsenic she posed successful a brownish loungewear acceptable and leather jacket.
Of course, each 3 items are from PrettyLittleThing.
One instrumentality commented: “Very autumnal. Looking connected constituent young lady.”
Another quipped: “You’re a beauteous girl, ne'er alteration a thing.”
4: Relatability
Princess isn’t your emblematic influencer - oregon nepo baby, a statement she’s fixed owed to having celebrated parents but not erstwhile she’s bothered by.
She’s agelong been successful the spotlight and was thrust onto the nation’s screens arsenic a newborn successful her parents’ ITV world series, Katie & Peter: The Baby Diaries.
But that hasn’t stopped her from striving to beryllium relatable connected societal media - the aforesaid winning strategy that Molly-Mae employs successful her YouTube vlogs and Instagram stories.
“Princess is precise privileged but her contented comes crossed arsenic household and home-loving,” tells publicist Pam Lyddon. “And that’s precise relatable.”
Princess is precise privileged but her contented comes crossed arsenic household and home-loving
Pam Lyddonpublicist
From showcasing wrong her messy make-up drawer (which it’s worthy noting is afloat of products cheaper than a tenner) to snaps from household dinners and looking aft her younger siblings, the teen is appealing to an assemblage who privation ‘realness’ from influencers.
Away from the whirlwind of photoshoots and red-carpet events, Princess is 1 of 8 siblings successful a big, blended family.
Her dada Peter joined doc Emily MacDonagh, 35, successful 2015, and they person 3 children together: Amelia, 10, Theo, seven, and six-month-old Arabella.
Katie had 2 - Jett, 11, and Bunny, 10 - with now-ex Kieran Hayler arsenic good arsenic Harvey, her 22-year-old lad from a narration with erstwhile footballer Dwight Yorke.
5: Building Brands
Princess founded a small-time jewellery brand, named Sparkle, erstwhile she was conscionable 16-years-old.
Similarly, Molly-Mae launched fake tan marque Filter soon aft her Love Island stint.
The quality label, which initially started arsenic a azygous mousse product, present flogs spritz, drops, tonics and scrubs - and is stocked successful Selfridges and Boots.
This concern maturation isn’t retired of the representation for Princess, according to PR adept Luana.
“Launching her ain brand, successful her ain style, and selling what she is passionate astir is simply a large idea,” she tells Fabulous.
“Princess already has an assemblage who are apt to bargain her jewellery.
“This volition summation her credibility and transportation with her assemblage arsenic agelong arsenic the jewellery is of large quality.”