BBC The Apprentice’s Karren Brady admits ‘friendships are tested’ during 'brutal' new series

Lord Alan Sugar's advisor Karren Brady has teased what's to travel connected the caller bid of BBC's The Apprentice arsenic she admits that 'friendships are tested' connected the aggravated world series

The Apprentice prima Karren Brady has opened up astir the challenges she faced portion filming the highly anticipated 2025 series, revealing that the acquisition was much aggravated than ever before.

As the caller play kicks disconnected adjacent week, viewers tin expect to spot 18 caller faces conflict it retired for the accidental to beryllium hired and fired, by Lord Alan Sugar. Alongside Karren, Tim Campbell, the victor of the first-ever bid of The Apprentice, returns arsenic 1 of the cardinal advisors.

Karren has been a cardinal fig connected the amusement since 2008, and she’s known for her tough, no-nonsense attack successful the boardroom. But contempt her agelong past with the show, Karren revealed that this peculiar play presented much challenges than others.

Taking to societal media tract X, she wrote: "Filming Season 19 was intense. When everything’s connected the line, tensions rise, friendships are tested, and the boardroom battles get brutal. You won’t privation to miss it."

Ahead of the show’s return, Lord Sugar has teased a important shake-up to the format of The Apprentice. Traditionally, the opening task has seen the contestants divided into teams based connected gender—men against women—but this time, Lord Sugar has decided to premix things up.

For the precise archetypal time, the opening task volition diagnostic 2 mixed-gender teams, adding a caller dynamic to the competition. The task itself, which volition instrumentality spot successful the Alps, is definite to supply plentifulness of challenges and high-stakes moments arsenic the candidates combat to beryllium themselves successful a stunning but demanding location.

He said: "We’ve divided them into sexes successful the past purely to assistance the assemblage get to cognize the candidates quickly, it conscionable felt similar an casual happening to do.

"This year, we decided to premix it up from the outset.

"It’s rather a refreshing summation to the archetypal episode, and it’s absorbing to spot however they grip being a mixed squad due to the fact that it’s not what they needfully expected from the start."

The Apprentice UK 2025 debuts connected BBC1 and BBC iPlayer connected Thursday, January 30 astatine 9pm