Dubai Press Club and Dubai Media Academy organise a training programme to explore AI’s transformative role in media

• Programme featured a bid of cognition sessions aimed astatine identifying opportunities and challenges of integrating AI into media strategies
• Companies specialising successful AI and starring media organisations shared their insights and experiences during the sessions
• Programme aimed to empower specialists successful the portion to harness AI technologies successful media operations

The Dubai Press Club (DPC), successful collaboration with Dubai Media Academy, organised a grooming programme featuring a bid of cognition sessions that explored the opportunities and challenges of integrating artificial quality (AI) into media strategies. The programme was organised arsenic portion of DPC’s committedness to anticipating aboriginal integer trends and advancing the improvement of the media sector.

The associated inaugural aimed to heighten the capabilities of media professionals, accelerate the adoption of AI tools, and empower specialists successful the portion to harness the transformative imaginable of AI successful media operations. The programme focused connected equipping media practitioners with the skills and insights needed to make innovative solutions that heighten their work.

Commenting connected the initiative, Maryam Al Mulla, Acting Director of the Dubai Press Club, expressed her gratitude to Dubai Media Academy for its efforts successful organising the collaborative programme. “This programme reflects DPC’s imaginativeness to foster an innovative media scenery and empower talents with caller skills that thrust the maturation of the region’s media sector. The absorption connected AI technologies and adapting to the accelerated transformations successful the manufacture underscores our committedness to turning challenges into opportunities and paving the mode for a future-ready media ecosystem.”

Muna Bu Samra, Director of Dubai Media Academy, highlighted the value of the collaboration, stating: “This associated inaugural represented an important measurement successful advancing media capabilities crossed the region. The programme’s interactive workshops and cognition sessions, hosted astatine the Dubai Press Club, enabled media professionals to plan and instrumentality innovative AI solutions, enhancing the scope of aboriginal opportunities successful the industry.”

She emphasised that the programme offered an perfect level to make innovative media models leveraging AI, portion facilitating the speech of expertise and cognition among participants.

The programme included thought-provoking sessions and workshops featuring manufacture leaders and experts. One of the sessions, titled ‘From Lab to Newsroom: Success Stories of AI successful Media’, showcased applicable lawsuit studies from starring media organisations. Participants explored real-world applications of AI successful contented production, analytics, and distribution. The league featured speakers from renowned organisations including Ingram Micro, G&K Services, Forbes, CNBC Arabia, the American University of Science and Technology, and Dubai Media.

Another league titled ‘The Turning Point: Addressing AI’s Growing Challenges successful Media’, brought unneurotic experts from Dell Technologies, Abu Dhabi University, Sky News Arabia, Asharq News, and Al Bayan newspaper. Discussions focused connected addressing pressing challenges specified arsenic combating misinformation, bridging linguistic gaps, and ensuring fairness and intelligence spot extortion successful AI-driven media practices.

The associated programme by Dubai Press Club and Dubai Media Academy underscored a shared committedness to identifying opportunities wrong AI, driving innovation successful the media sector, and addressing imaginable risks associated with AI applications. Participants were equipped with the cognition and tools indispensable to make effectual aboriginal strategies for AI integration successful media.

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