“The bouquet rates commencement from Rs 480 and spell up to Rs 2,680 oregon more, depending connected the customer’s demand," accidental florists. (Express Image)
As the metropolis celebrated Rose Day connected February 7, florists crossed Pune experienced a monolithic surge successful sales, with thousands of roses sold passim the day. From the bustling streets of FC Road to the vibrant Pimpri Market, florists were engaged catering to the overwhelming request for roses successful each colour imaginable. Vendors shared however the day, which marks the commencement of Valentine’s Week, has evolved implicit the years and go 1 of the astir profitable and emotionally charged occasions for their trade.
“Rose Day has ever been peculiar for us,” said Raviraj Shinde, 46, who has been moving his angiosperm store connected FC Road for the past 23 years. “The request for roses shoots up, and we spot a immense leap successful sales. On regular days, reddish roses merchantability for Rs 10 per flower, portion pinkish and achromatic roses spell for Rs 15. But today, with the request truthful high, reddish roses are Rs 30 each, and pinkish and achromatic roses are ₹40 each. Still, radical happily bargain them due to the fact that roses are not conscionable flowers; they transportation emotions.”
Raviraj shared however income typically hover betwixt 60-70%, but connected Rose Day, they spike to 80-90%. “The banal keeps coming in, and wrong nary time, it’s gone again. Over the years, I person seen Rose Day alteration a lot. Earlier, it was conscionable astir reddish roses symbolising love, but now, radical prime antithetic colours—pink for admiration, achromatic for peace, and adjacent mixed bouquets. Social media and online trends person besides boosted the craze, with much radical celebrating this time than before. It’s a beauteous feeling to spot truthful galore radical expressing their emotions done flowers.”
In Karve Nagar, Chandramukhi Sule, 37, a florist with 17 years of experience, echoed akin sentiments.
“Marketyard is the bosom of Pune’s angiosperm trade, and connected Rose Day, this spot turns into a oversea of colors and fragrances.” (Express Image)
“Rose Day is 1 of the biggest days for america florists. The request for roses is astatine its peak, and radical don’t hesitate to walk much to explicit their feelings. On regular days, reddish roses merchantability for Rs 8 per flower, pinkish for Rs 17, achromatic for Rs 20, and bluish roses for Rs 20. But today, owed to the precocious demand, reddish roses are Rs 35 each, pinkish and achromatic roses are Rs 40 each, and the uncommon bluish roses are Rs 50,” she said.
Chandramukhi added that contempt the terms hike, income had soared to 90-94%, good supra the accustomed 70-80%. “The bouquet rates commencement from Rs 480 and spell up to Rs 2,680 oregon more, depending connected the customer’s demand. The marketplace worth of roses connected Rose Day is huge,” she added. “Earlier, reddish roses were the lone ones successful request due to the fact that they symbolize love. But now, radical take pinkish for admiration, achromatic for peace, and bluish for uniqueness and mystery. Social media has played a large relation successful this change, making specified days much fashionable among the younger generation. More radical present observe with roses, and adjacent bulk orders for colleges, offices, and events person increased!”
In Marketyard, Pune’s superior angiosperm trading hub, Niraj Patil,67, a florist with 26 years of experience, said “Marketyard is the bosom of Pune’s angiosperm trade, and connected Rose Day, this spot turns into a oversea of colors and fragrances. Sales usually hover astir 50-60%, but contiguous they sprout up to astir 90-95%. Young couples and boys are the ones buying the most, picking the cleanable roseate to explicit their feelings.”
In Pimpri Market, florist Ganesh Awate, 42, who has been successful the concern for 14 years, sums it up with “Every angiosperm has its ain language, but connected Rose Day, roses talk the loudest,” says the antheral who sells the exotic bluish roses, loved for their rarity, for Rs 55-60 a stem and the rarest of all, achromatic roses, astatine astir 100 per flower.