Fox’s massive new score bug for Super Bowl LIX draws strong reactions: ‘We gotta talk about this’

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Fox’s monolithic caller people bug drew a likewise large absorption from viewers.

The web debuted a caller graphic for Sunday’s Super Bowl LIX that featured the Kansas City Chiefs and Philadelphia Eagles’ sanction abbreviations, the score, the crippled clock, and the down and region successful peculiarly ample lettering.

It’s an different elemental plan — that radical surely had thoughts about.

The debut of our caller people bug pic.twitter.com/XqTlS6MiXN

— FOX Sports: NFL (@NFLonFOX) February 9, 2025

“We gotta speech astir this Score Bug astatine the archetypal commercialized break…,” erstwhile NFL prima J.J. Watt wrote connected the social-media website X.

CBS Sports’ Tom Fornelli joked the plan had thing to bash with Fox expert Tom Brady, who was calling his archetypal Super Bowl.

“After giving Tom Brady $375 million, Fox lone had $25 near to walk connected a scorebug design,” Fornelli wrote.

ESPN’s Scott Van Pelt quipped his “One Big Thing” conception connected “SportsCenter” would simply beryllium the people bug.

“Who fto Gronk plan the scoreboard?” work a post connected the authoritative Pizza Hut account, referring to Brady’s erstwhile teammate Rob Gronkowski.

The new-look people bug is apt the merchandise of the streaming era, with the larger font designed to beryllium readable connected smaller screens specified arsenic astute phones.

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