Sainsbury's put twist on Bourbon biscuits with new flavour – and shoppers are 'obsessed'

The caller offering - portion of the supermarket giant's Bourbon Twists scope - sees the classical biscuit yet fixed a makeover conscionable arsenic custard creams person had successful caller times

The humble custard pick has seen a assortment of twists successful caller times, with flavours ranging from strawberry to lemon, and orangish to coconut gracing the shelves.

But now, it's clip for the Bourbon biscuit to get a makeover, courtesy of Sainsbury's, who person launched their ain unsocial instrumentality connected the chocolatey classic. Taking to Instagram, New Foods UK (@newfoodsuk) unveiled Sainsbury's latest instauration - the 'Bourbon Twists', which are packed with a Black Forest flavoured pick alternatively of the accepted chocolate filling.

"Wow, these are ace beardown successful flavour, the cherry sensation works truthful good with the cocoa biscuit!" exclaimed New Foods UK. These tasty treats travel successful 150g packets, retailing astatine conscionable 65p, and they're suitable for vegetarians.

Shoppers are already raving astir them, with 1 saying, "Oh these are truly nice," praising their dunkability. Another chimed in: "I'm obsessed with these."

A 3rd eagerly commented: "These are successful my handbasket for my transportation adjacent week!" Whist a 4th Instagram idiosyncratic admitted she can't hold for them to deed their section store, posting: "Waiting for these to travel to my section branch."

And successful a antithetic tone, idiosyncratic other mused implicit the imaginable of the caller biscuits to reignite their emotion for Bourbons, stating: "This would really get maine enjoying Bourbons. I mostly find them a precise tally of the mill biscuit."

Sainsbury's has besides expanded its Bourbon range, with a caller caramel Twists flavour, whilst the supermarket elephantine has besides introduced caller variations of its custard creams, offering gingerbread and peaches and pick flavours. These travel the palmy motorboat of pome pastry custard creams successful precocious 2023.

Earlier this year, meanwhile, a survey by Saga Holidays revealed the biscuits astir apt to beryllium recovered successful a British tourist's suitcase. Almost 30% of Brits admitted they couldn't vacation without their favourite biscuits.

Bourbons and custard creams ranked eighth and 5th respectively successful the database of favourites, which was topped by cocoa digestives, plain digestives and McVitie's Hobnobs. Other biscuits making the apical 10 included affluent tea, gingernuts, shortbread, jaffa cakes and Jammie Dodgers.