Viraj Bahl talks astir his travel to occurrence to Veeba. (Photo: Viraj Bahl/Instagram)
Among the biggest condiment and mayonnaise brands successful India, Veeba was started by Viraj Bahl successful 2013, aft helium failed astatine his edifice concern aft putting successful 5 years of hard work. The entrepreneur precocious shared his travel of taking the hazard of starting Veeba aft losing each his wealth successful his erstwhile business. The concern was specified that helium had to merchantability his wife’s house, and didn’t person the wealth to wage salaries, with zero orders for the archetypal 2 years.
While sharing his travel with Shark Tank, Viraj Bahl said, “After the edifice concern unopen down, I was wholly broke. There was nary money. When I thought I privation to get into the condiment business, I went to my woman and said, ‘Riddhima, I privation to merchantability our location and commencement a concern successful making sauce’. Not galore spouses hold to a determination similar this, but she didn’t instrumentality adjacent 30 seconds to hold to what I wanted to do. She said, ‘If this is your passion, let’s bash this.’ This is however the startup wealth for Veeba came. So I sold my wife’s location and began the concern successful my mother’s name.”
He added, “The archetypal 2 years of Veeba were precise challenging for me. Any laminitis gets shaken erstwhile helium realises helium doesn’t person the wealth to wage salaries. I had started a immense factory, but couldn’t bring successful the business. I had spent each my wealth successful this. Our archetypal bid had travel 2 years aft I started the company. Dominos approached america for astir 70 ton sauce.”
Viraj shared that helium learnt to prosecute radical much susceptible than him to tally his business. He said, “After a constituent your concern is constricted to your ideas if you don’t prosecute radical amended than you for execution.”