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Streambox describes Dor TV arsenic “first-of-its-kind TV-as-a-service exemplary successful India." (Image credit: Streambox Media)
Indian media-tech task Streambox Media has launched a caller tv called Dor that volition travel with its ain subscription-based operating strategy called DorOS.
The 4K QLED TV does not travel with a mean terms tag. Instead, consumers person to wage an “activation fee” connected purchasing the TV and volition beryllium charged a single, affordable subscription interest each period successful bid to entree the OS that brings unneurotic each the contented from aggregate OTT apps and tv channels arsenic good arsenic unrecorded channels, news, and gaming connected 1 unified platform.
Dor TVs volition beryllium disposable successful 43-inch, 55-inch, and 65-inch variants. The 43-inch TVs volition spell connected merchantability successful India connected Flipkart and different retail outlets from December 1, 2024. “Every OTT app really does a fabulous occupation of managing their contented wrong their ecosystem. Can determination beryllium a level that sits connected apical of everything and does the aforesaid for your home? That’s the halfway taxable of DorOS,” Anuj Gandhi, the CEO of Streambox Media, said astatine the motorboat lawsuit successful Mumbai connected Tuesday, November 26.
Micromax co-founder Rahul Sharma (left) with Anuj Gandhi, co-founder and CEO of Streambox Media, astatine the motorboat lawsuit successful Mumbai. (Image credit: Streambox Media)
The caller offering which Streambox describes arsenic “first-of-its-kind TV-as-a-service exemplary successful India” volition diagnostic much than 24 OTT apps including acquainted names specified arsenic Prime Video, Jio Cinema, Disney Hotstar, YouTube, Sony LIV, Lionsgate Play, Zee 5, and more.
When asked astir onboarding Netflix to DorOS, Gandhi said that they person been “engaging actively” with the streaming giant.
“The integrated DorOS consolidates 24+ OTT apps alongside 300+ channels nether a Single Sign-On & a Single Subscription, ensuring a seamless amusement experience. This unified acquisition is further enhanced by Dor’s AI-powered hunt and find capabilities and intuitive navigation built connected extended cognition graphs,” the institution said successful a property release.
Backed by Micromax, Streambox Media besides counts Zerodha co-founder Nikhil Kamath and Stride Ventures arsenic investors. “If you spot the full OTT ecosystem close now, it’s precise fragmented. Instead of that, we said wherefore can’t we harvester everything and marque the full interface arsenic casual arsenic ABC to use. This [Dor] is simply a existent disruption successful however users devour OTT content,” Rahul Sharma, the co-founder of Micromax, said astatine Tuesday’s event.
The Dor TV besides comes with Dolby Audio, a solar-powered distant control, and a companion app for viewing OTT contented aggregated and personalised by DorOS.
Subscription model
The 43-inch variant of Dor TV comes astatine an upfront outgo of Rs 10,799, including the activation interest and 1 period of subscription service.
Beyond the archetypal month, the subscription interest for the TV volition beryllium Rs 799 per period till the extremity of the 12-month subscription period. Post this, 1 tin opt for customised packages based connected their viewing preferences, the institution said.
Additionally, the tv comes with a four-year warranty and is eligible for 4 DorOS bundle upgrades. The 55-inch and 65-inch subscription-based Dor TVs volition lone beryllium disposable for acquisition aboriginal adjacent year.
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