Urgent search for missing boy, 7, wearing Newcastle United shirt after ‘wandering off from his mum’ in Asda

AN URGENT hunt has been launched to find a missing seven-year-old boy.

Jay was past seen wrong the past hr wrong the Asda, successful Creechbarrow Road, successful Taunton, erstwhile helium wandered off.

He was wearing a reddish and bluish Newcastle shot shirt, arsenic pictured above, with achromatic shorts and greenish trainers.

Jay is described arsenic white, of slim build, and stands astatine astir 4 ft and 3 inches.

The schoolboy has abbreviated brownish hair.

A spokesperson for Avon and Somerset Police said: "We are urgently appealing for the public's assistance to find missing Jay, aged 7.

"He was with his mum astatine the Asda, successful Creechbarrow Road, successful Taunton, erstwhile helium has wandered off.

"Officers are retired looking for him but we are asking for radical to support a look retired for him.

"If you spot Jay, interaction 999 quoting log 628 of contiguous (October 6). Alternatively, if you person immoderate information, delight telephone 101."