‘Need to offer clutter-breaking content to the audience’: Guneet Monga Kapoor

Guneet Monga has consistently focused connected producing contented that resonates globally. “I ever had that lens that we should bash thing that we tin instrumentality to the world, truthful we were ever learning what’s happening successful the satellite and knowing wherever we are competing, wherever we are standing.” This attack has led to galore successes, with Monga’s projects often pushing the boundaries of accepted storytelling.

One specified illustration is Gyaarah Gyaarah, a constabulary procedural play infused with subject fabrication elements. Monga notes, “Gyaarah Gyaarah is simply a classical procedural. Police procedurals person a bequest of moving connected TV and present connected OTT arsenic well… but this 1 has a dash of sci-fi.” The show’s unsocial blend of genres has captured audiences’ attention, becoming ZEE5’s No.1 show.

Guneet Monga acknowledges the challenges of selling innovative contented without established references. “However, what is challenging is erstwhile you are trying to release, to distribute, radical privation to spot references, everybody is looking for a prototype. We don’t person that, truthful each clip we person to specify it.” Despite these hurdles, Monga’s squad has consistently delivered distinctive projects, including Gyaarah Gyaarah.

The show’s occurrence validates Monga’s committedness to serving contented that stands out. “There are a batch of constabulary and tribunal procedurals everywhere, bu Gyaarah Gyaarah has a dash of sci-fi. It is astir however 2 breached walkie-talkies are connected crossed 16 years and 2 constabulary officers and however it each starts a butterfly effect. So, that tadka of sci-fi successful a procedural play and to onshore it and to beryllium capable to instrumentality this to wide India was challenging. It is ZEE5’s fig 1 show, truthful that’s validating our thought of serving contented that stands out.”

Gyaarah Gyaarah is the Hindi adaptation of the fashionable Korean play Signal (2016). Produced by Sikhya Entertainment and Dharma Productions, the bid stars Kritika Kamra, Raghav Juyal, Dhairya Karwa, and Aakash Dixit successful the pb roles. It is streaming connected ZEE5.