‘It’s my favourite place to shop’ cry fashion fans over store you’ve never heard of with secret M&S buys and £1 bargains

A LITTLE-KNOWN store that you've astir apt ne'er heard of has been hailed by shoppers arsenic their "favourite place" for manner bargains. .

You Know Who's has hundreds of cut-price covering including cosy knitwear, dresses and adjacent schoolhouse azygous essentials for the kids, for acold less.

The retailer offers a full scope of items - including children's clothing, footwear and homeware essentials.

But with lone 9 stores crossed the UK's precocious thoroughfare - including 1 successful Cowdenbeath, Fife - it's unsurprising that galore radical haven't heard of it before.

So let's instrumentality a person look astatine what it's each about.

You Know Who's insists that they "take outlet buying to the adjacent level" with their chopped statement fashion.

Explaining their 'cut label' attack to shoppers, bosses astatine the precocious thoroughfare retailer said: "Imagine this: A large marque orders 20,000 dresses from a factory. But then, they alteration their minds and determine to lone acquisition 10,000.

"The remaining 10,000 dresses are near without a location and are astatine hazard of ending up successful a landfill - until we measurement in.

"Instead of letting perfectly bully garments spell to waste, we connection them to you at discounts of up to 90% off the archetypal retail price! 

"We bargain this surplus stock, which the mill sells astatine a importantly reduced terms aft cutting retired the marque labels."

They added: "We instrumentality pridefulness successful curating the latest styles and trends from immoderate of the UK's astir beloved brands.

"Our postulation includes a wide scope of brands you KNOW.

"Unfortunately, we precise often aren't allowed to straight sanction the marque connected circumstantial items.

"One of the astir breathtaking aspects of buying with You Know Who's is the thrill of discovery. Every point successful our store is simply a treasure waiting to beryllium found.

"Whether you're a seasoned bargain huntsman oregon caller to the satellite of chopped statement fashion, you'll emotion the excitement of uncovering your favourite high-street brands for cheap."

Shoppers successful the past person insisted they've picked up bargains from M&S, Tu Clothing, River Island and Next.

Savvy mum Lorna Cooper, from Paisley, yesterday insisted the discount retailer is her favourite halt for inexpensive buys.

Posting on Feed your household for astir £20 a week, a nationalist Facebook radical with 683,000 followers, she told her chap bargain hunters: "This has rapidly go my favourite spot to store lately, arsenic I've had truthful galore bargains!

"[There's] AMAZING savings connected schoolhouse uniforms, coats, PJs, and overmuch more."

And different manner haves person been near stunned aft discovering it too.

"Hadn't heard of this store but conscionable signed up connected line", admitted one.

A 2nd wrote: "There's an existent store !!!!!!! I store with them online but didn't realise determination was a shop."

"Never heard of them - volition person to person a look", chimed successful a third.

Meanwhile, a 4th wrote: "I’m turning into a instrumentality too! 2 visits and 2 bagfuls."