Instagram expands Reels to 3 minutes, updates profile grids

In the Instagram Reel, Mosseri said, “Starting today, you tin upload Reels to Instagram that are up to 3 minutes long. Historically, it’s been lone 90 seconds, and that’s due to the fact that we wanted to absorption Instagram connected short-form videos and not long-form. But we person heard a batch of feedback from creators saying that 90 seconds is conscionable excessively short. We anticipation that expanding the bounds to 3 minutes volition assistance you archer the stories you truly privation to share.”

This isn’t the lone update coming to Instagram. The level volition soon regenerate its iconic quadrate illustration grids with rectangular ones. According to Mosseri, this alteration was made due to the fact that astir contented uploaded to the level is successful a vertical orientation, and quadrate grids thin to harvest specified contented excessively.

Lastly, Instagram volition commencement showing your liked Reels to your friends. This update volition item the likes and reactions connected Reels, which means users mightiness request to beryllium much mindful of what they similar oregon remark on, particularly if they similar to support their enactment private.

With these changes and the shutdown of TikTok successful the US, Instagram is expected to summation a important fig of users successful the coming weeks. These updates are apt to pull caller contented creators and consumers to the platform.